client: Bidfood

art direction: wearemorse & harom.studio
graphic design: marci borbas (harom.studio)
typeface: GT Haptik Bold Rotalic (Trial)


ZEST

An international wholesale company, called Bidfood, asked us to create design proposals for its brand new delivery service in the Netherlands. Together with we are morse, we developed three design concepts: one of them is Zest. The idea based on the sticker culture of Amsterdam, it’s fresh, always changing and reflecting the world very quickly. Beyond the logo and graphic elements, we also created a website layout which can change every single week.

They loved the idea, but unfortunately, the legal department couldn’t claim the name, so they chose a different one.










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